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What website does SimpleTexting need to register a local or toll-free number?

Quick answer

SimpleTexting submits your registration for you. For a local (10DLC) number it sends your business details, website, EIN, use case, two sample messages, and opt-in method to The Campaign Registry. For a toll-free number it collects similar details plus opt-in screenshots. Your website must clearly match the business you register.

SimpleTexting is a business texting platform for sending campaigns and two-way texts. It offers local 10DLC numbers, toll-free numbers, and dedicated short codes. This page is for SimpleTexting users whose registration is stuck in Needs Review, or who want to get it right the first time.

10DLC Site is not affiliated with or endorsed by SimpleTexting. Provider names are used only to describe where information goes. This page describes the flow as documented at the time of writing (Updated September 2026). Screens change, so follow what you see in your account.

Which registration does SimpleTexting use, and who submits it?

It depends on the number you pick, and SimpleTexting submits it in both cases. You fill out a form in the app. SimpleTexting pushes it to The Campaign Registry (for local numbers) or through carrier verification (for toll-free).

Number type What happens Who submits
Local number (10DLC) Brand and campaign registration with The Campaign Registry (TCR) SimpleTexting, from your in-app form
Toll-free number Toll-free verification with the carriers SimpleTexting, from your verification form
Dedicated short code Separate short code program Not covered on this page

SimpleTexting's FAQ says businesses without an EIN can use a toll-free number instead of 10DLC. That matters, because the two flows ask for slightly different proof. See toll-free verification.

What does SimpleTexting's registration form ask for?

The local number form asks for your business details, use case, two sample messages, and how people opt in. Your website is one of the business details. SimpleTexting's help center lists these parts:

Form section What SimpleTexting asks for What it needs from your website
Messaging use case Pick one, such as Marketing, Customer care, 2FA, or Delivery notifications Pages that show the service your texts are about
Sample messages Two example texts you plan to send Brand name and content that match the site
Opt-in method Text-to-join keyword, SMS web form, or paper form with a checkbox A visible opt-in form with an unchecked box, if you use a web form
Business details Contact name, support email and phone, website, organization name, legal company name, EIN A live site that shows the same legal name and contact info
Extra questions Monthly volume, direct lending, age-gated content Nothing extra, but answer honestly

For toll-free verification, SimpleTexting's guide lists your name and email, registered business name, website, address, monthly volume, primary use case, sample texts, and screenshots or photos of how contacts opt in.

SimpleTexting's form does not show separate privacy policy or terms URL fields in its help article. Reviewers still expect to find both on your site. Link them in your footer and from your opt-in form.

What does SimpleTexting (or the carriers) check on your website?

They check that your business is real and matches what you entered. SimpleTexting says a registration lands in Needs Review when TCR cannot confirm your business details. Its FAQ names the common cause: your business information and your use case do not match.

In practice, a reviewer looking at your site wants to see:

  • Your legal business name on the site, matching the name tied to your EIN. See brand name match.
  • Contact details that match the support email and phone you entered. See business contact info.
  • Services that fit your use case. A marketing campaign for a salon should point to a salon website.
  • A privacy policy that says you do not share or sell mobile numbers or opt-in data. See privacy policy.
  • SMS terms with message frequency, rates, and STOP/HELP. See SMS terms.
  • A visible opt-in that matches the method you picked on the form. See opt-in form.

Why was my SimpleTexting registration rejected or put in Needs Review?

SimpleTexting's help center names one main cause: details that do not match. It does not publish a list of error codes. The reasons below are the ones SimpleTexting's docs point to, mapped to our fix pages.

What SimpleTexting says What it usually means Fix page
Needs Review: TCR could not confirm your business details Legal name, EIN, or address does not match public records or your site Brand EIN mismatch
Business information and use case do not match Site does not show the service your texts are about Website does not match brand
Opt-in method must be documented (toll-free) No screenshot or visible form showing consent Opt-in not verifiable
Sample messages must fit your use case Samples promote something the site does not offer Sample messages mismatch

If your site is still a placeholder, fix that first. A "coming soon" page cannot confirm anything. See under construction or parked.

How long does review take, and what does it cost?

SimpleTexting says local number review is often fast. Its FAQ puts business review at 3 to 5 minutes during business hours, and its guide says it can often get you running in a day or less. Toll-free verification usually takes 1 to 3 business days, and you cannot send until it is verified.

At the time of writing, SimpleTexting's fee page lists:

Fee Amount
Local number registration $4, one time
Monthly fee to maintain the number with carriers $10 per month
Vetting for higher volume or throughput $40, with another $40 vetting possible 45 days after the last one
Carrier surcharges on outbound texts Passed through, no markup
Toll-free verification Free, per SimpleTexting's toll-free guide

SimpleTexting does not publish a separate resubmission fee. Fees change, so check SimpleTexting's current pricing before you register.

What SimpleTexting gotchas should I know about?

  • No EIN, no local number. SimpleTexting points sole proprietors without an EIN to toll-free numbers. Toll-free still needs a real website and opt-in proof.
  • The two sample messages carry weight. With only two samples, each one must name your brand and match your use case.
  • SimpleTexting's web form is not your website. SimpleTexting generates a privacy policy for its hosted Web Forms. Reviewers still look at the business website you enter, so that site needs its own policy and terms.
  • Pick the opt-in method you actually use. If you choose "SMS web forms," the reviewer expects to find that form.

How do I get a website that passes SimpleTexting review?

  1. Show your exact legal business name, matching your EIN records. See brand name match.
  2. List a phone, email, and address that match your form. See business contact info.
  3. Describe the services your texts are about. See content pages.
  4. Load over https. See SSL and HTTPS.
  5. Publish a privacy policy with a no-sharing statement. See privacy policy.
  6. Publish SMS terms with frequency, rates, and STOP/HELP. See SMS terms.
  7. Add an opt-in form with an unchecked SMS box. See opt-in form.
  8. Make sure it is not parked or "coming soon." See no parked sites.

Included in your Registration Kit: your business details, use case wording, two sample messages written to match your site, opt-in method notes, and the homepage, privacy policy, terms, and opt-in URLs, ready to paste into SimpleTexting. Build my order →

10DLC Site builds these pages and hands you the URLs. You still submit your SimpleTexting registration yourself, and carriers make the final decision. For other platforms, see the any-provider guide.

Sources

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Frequently asked questions

Does SimpleTexting register my 10DLC number for me?

Yes. You fill out a registration form inside SimpleTexting after you pick a local number on a paid plan. SimpleTexting then sends your details to The Campaign Registry. You check the result in the Numbers settings panel, where it shows Verified or Needs Review.

What does SimpleTexting charge for 10DLC registration?

At the time of writing, SimpleTexting's help center lists a $4 one-time registration fee, a $10 monthly fee, and a $40 vetting fee if you need more volume or throughput. Carrier surcharges are passed through with no markup. Check SimpleTexting's current fee page before you buy.

Why does my SimpleTexting registration say Needs Review?

SimpleTexting says Needs Review means TCR could not confirm your business details. Its FAQ says delays happen when your business information and your use case do not match. Support contacts you to fix the details before it goes back to TCR.

Can I use SimpleTexting without an EIN?

For a local 10DLC number, SimpleTexting asks for an EIN. Its FAQ says businesses without one can register by choosing a toll-free number instead, or apply for an EIN with the IRS.

How long does SimpleTexting toll-free verification take?

SimpleTexting says toll-free verification usually takes 1 to 3 business days, which is longer than its 10DLC flow. It also says you cannot send messages from the toll-free number until it is fully verified. The verification itself is free.

Does SimpleTexting check my website?

Yes, indirectly. The website is one of the business details SimpleTexting sends for review, and approval depends on those details matching. A live site with your legal business name, contact details, privacy policy, and SMS terms makes that match easy for a reviewer to confirm.

Can I use a SimpleTexting web form as my opt-in page?

SimpleTexting says it generates a privacy policy document when you use its Web Forms. Many businesses still add an opt-in form and privacy policy on their own domain so the reviewer sees the business name, website, and consent in one place.

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